Three people. One Gurgaon basement. One printer that jammed on Tuesdays. We started in 2021 with a single client — a friend’s furniture startup, who paid us in furniture for the first two months.
The first reel went out in week two. It made a sale. We made another one. Then ten. By the end of year one we’d turned the basement into a pod model — strategist, designer, buyer, copywriter — and ran our first ₹1L/mo retainer.
Year two we picked up the Meta Business Partner badge and ran our first CGI ad for a furniture brand. A founder asked us to “make the spreadsheets stop” — and the AI automations practice was born. The team crossed twenty.
By year three we’d opened in Dubai. First international clients. Quick-commerce went from a buzzword to a P&L line — Blinkit, Zepto, Instamart, all under one pod. Google Premier Partner. 150 brands shipped.
Today we’re 45 specialists across three studios, shipping for 250+ brands in nine cities and four countries. We’ve turned down more business than we’ve signed this year — because spending on a broken offer is just setting money on fire prettier.
And we still sit in the same Slack channel as the founder.
— Just Say HIIII !